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those copywriters really know what they're doing.

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those copywriters really know what they're doing.

Sort by brandflakesforbreakfast (Free subscription) - 12/08/2008 - YouTube

Historia de un letrero (original video)

Short story winner of the Cannes Festival, 2008

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those copywriters really know what they're doing.

Sort by brandflakesforbreakfast (Free subscription) - 12/08/2008

Send this to your copywriter friend. She'll hug you. (Yes, it's long and in French or something - but you can deal with it. Trust me.) From Mave Gibson , via Facebook.

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Social Networking in Video

Sort by Ari Herzog (Free subscription) - 09/09/2008

It is easy to forget the essence of social networking is about the people. We build networks to connect with each other by common interests, activities, or experiences. Over time, the people we meet and embrace are the ones who work with us to organically create a sustainable community. Sadly, we spend so much time intertwined with technology that it is easy to forget that we network to be loved. I...

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Historia de un letrero

Sort by jordoncooper.com (Free subscription) - 24/09/2008

Short story winner of the Cannes Festival, 2008.

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The Story of a Sign - Historia de un Letrero

Sort by What is the (Next) Message? (Free subscription) - 27/08/2008

The winner of this year's Cannes short film contest, and a beautiful story illustrating the importance of ground or context. Thanks, Françoise! [Technorati tags: story of a sign | cannes ]

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The Power of Marketing

Sort by The "M" Word - Marketing Libraries (Free subscription) - 07/09/2008

If anyone asks you why we need to market libraries, show them this film!!! From my new favorite blog- Marketing over coffee. library marketing

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Links: 2008-10-08

Sort by Meryl.net (Free subscription) - 08/10/2008

Doing this earlier this week since I missed last week and too much happening. Sorry the time is right for this inspirational quote, but we can all use it. Thanks, Darren Hardy. This was in reference to the 1991 recession: “I was asked what I thought about the recession. I thought about it and decided not [...]

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Nice youtube.

Sort by Prophecy Fellowship Forums (Free subscription) - 23/07/2008

Starts slow but stick with it. Very moving. zyGEEamz7ZM

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Manipulating Your Perceptions - Part 2

Sort by Ronin Marketeer (Free subscription) - 07/09/2008

Over on Marketing Over Coffee a few weeks back we talked about manipulating perceptions - creating story and reality that the customer wants to see. This is nothing new, Seth Godin made the bold proclaimation “All Marketers are Liars”. While Mr. Godin’s title embraces irony, using the word “manipulate” creates a sinister impression that is rather [...]

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The Story Of A Sign - Historia de un letrero

Sort by The Client Side Blog with Michael S (Free subscription) - 25/09/2008

It is not what you say, it is how you say it. Hat tip to Christopher S Penn and John Wall from Marketing Over Coffee . Technorati Tags:

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Why We Write - The Nobility of Copywriting

Sort by The Copywriting Maven (Free subscription) - 20/09/2008

photo credit: TheTruthAboutMortgage.com I firmly believe that when all is said and done, copywriting is a noble profession. Invariably every copywriting class I teach gets to hear me say it. Invariably someone laughs. Yes, sad to say, some of us use our considerable powers for evil (and you all know who you are) enriching those who least [...]

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