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Sort by Greenpeace - Making Waves (Free subscription) - 14/05/2008
At yesterday's Organisational Review meeting here in the hallowed halls, we had a presentation from our Multimedia Producer, Daniel Bird, about the making of Onslaught(er) -- the Dove parody ad that the Wall Street Journal credits with flipping Unilever into taking action on their products' role in forest destruction. Now, when a campaign like this puts eight months of preparation into ten days of...
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Sort by Eco-Geekery (Free subscription) - 22/04/2008
Here’s our Earth Day suggestion: stop 20% of CO2 emissions by stopping forest destruction! var so211829521 = new SWFObject("http://www.youtube.com/v/odI7pQFyjso&hl=en", "movie211829521", "450", "450", "6.0.79", "#ffffff"); so211829521.addParam("menu", "false"); so211829521.addParam("quality", "high"); so211829521.addParam("scale", "noscale"); so211829521.addParam("salign", "TL"); so211829521.addParam("wmode",...
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Sort by Life Goggles (Free subscription) - 05/06/2008
No, not doves as in the birds, but Dove, the palm oil derived soap and personal care products from Unilever. Greenpeace have launched (another) campaign is to stop Dove (and its maker, Unilever) from apparently destroying Indonesian rainforests and tropical peatlands for palm oil. They have launched a video asking people to talk to Dove while [...]
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Sort by Greenpeace UK blogs (Free subscription) - 21/04/2008
A couple of videos that throw our new Dove campaign into sharp relief. The first is a rather stonking effort from our international office, taking Dove's own Onslaught film as it's inspiration (you can see the original here ). The second, some highlights from the fun and games in London and Merseyside earlier today. Enjoy.