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JOpinionated (Free subscription) | 19/11/2008
For my second sneak peek at the DVD series The Write Environment , I really enjoyed listening to and learning more about television and feature film writer Joss Whedon in Jeff Berman's one-on-one interview. Before I delve into the content of the interview, I want to offer Whedon's chronological career timeline... 1989: story editor/writer on Roseanne 1990: co-producer/writer on Parenthood...
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JOpinionated (Free subscription) | 18/11/2008
I am thrilled to have the opportunity to present a preview of the new DVD series called The Write Environment , a series of one-on-one interviews with very talented and recognizable writers from your favorite television shows. Created and hosted by screenwriter Jeff Berman, who co-founded UnitedHollywood during the writers strike, I highly recommend these DVDs for any aspiring writers...
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IF! (Free subscription) | 07/11/2008
... their rights to commercial-free content are taken away.“Now the shackles are off our users,” said Jeff Berman, president of marketing and sales at MySpace. “They are fully empowered, and the media companies get to monetize and get all the data from this. They know what is actually being consumed out there and get the benefit of the viral promotion.”“We’ve been empowering consumers...
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Daily Tech (Free subscription) | 05/11/2008
... the floodgates for users to program video on MySpace and ensure copyright holders get paid," said Jeff Berman, MySpace marketing president. "In one fell swoop, Auditude and its partners are empowering consumers and building a better business model."MySpace is working alongside Auditude, an online advertising technology, will also include MTV in the advertising deal. An "attribution...
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ITGS @ AHS (Free subscription) | 05/11/2008
... directly to the groups that would be watching the videos. “This is a game-changer,” said Jeff Berman, president of sales and marketing at MySpace. “We’re going from a world of no to a world of yes while protecting the rights of the copyright holder.” This might be the start of a new era in copyright protection, where the consumer can get a copy of something free, but it would have...
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No Fact Zone.Net (Free subscription) | 03/11/2008
... company Auditude to deliver ads to copyrighted MTV Networks’ videos that users upload to its site. Jeff Berman, president of marketing and sales at MySpace, said the partnership is a win-win-win for MySpace, MTV Networks–which owns 150 TV channels, including Comedy Central and Nickelodeon–and Auditude because all three companies will share the ad revenues. “This allows us to monetize...
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i4U (Free subscription) | 03/11/2008
... indexes billions of seconds of TV and online footage in seconds."This is a game-changer," said Jeff Berman, president of sales and marketing at MySpace. "We're going from a world of no to a world of yes while protecting the rights of the copyright holder."MTV Networks is allowing only a mix of a handful of current and archived series to be tracked by Auditude, including MTV series...
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Business Wire (Free subscription) | 03/11/2008
... opening the floodgates for users to program video on and ensure copyright holders get paid, said Jeff Berman, MySpace President of Marketing and Sales. In one fell swoop, Auditude and its partners are empowering consumers and building a better business model. That’s a good deal all around. is leveraging a patented technology developed by Auditude that pairs automatic identification...
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San Fransisco Chronicle (Free subscription) | 03/11/2008
... follow.But will users be bothered by having ads tacked to videos they post to their MySpace pages'Jeff Berman, MySpace's president of marketing and sales, thinks people will prefer that to having copyright-protected content filtered out entirely.
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The Independent (Free subscription) | 04/11/2008
... But will users be bothered by having ads tacked to videos they post to their MySpace pages? Jeff Berman, MySpace's president of marketing and sales, thinks people will prefer that to having copyright-protected content filtered out entirely.
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Software - Infotech (Free subscription) | 04/11/2008
... delivery channels complete with advertising. "This is a no-brainer," MySpace marketing president Jeff Berman told media. "Everyone wins. Auditude lets the user do whatever he or she wants to do with copyrighted video and sticks an ad on it." US-based Auditude has spent four years "fingerprinting" television broadcasts to enable its software to instantly identify online snippets of...
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Forbes (Free subscription) | 02/11/2008
In another move aimed at boosting revenues, MySpace said Monday that it has partnered with Viacom's MTV Networks and content "fingerprinting" company Auditude to deliver ads to copyrighted MTV Networks' videos that users upload to its site.Jeff Berman, president of marketing and sales at MySpace, said the partnership is a win-win-win for MySpace, MTV Networks--which owns 150 TV channels,...
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The Independent (Free subscription) | 04/11/2008
... shared between MySpace and the TV company that created the clip. "This is a game-changer," said Jeff Berman, president of sales and marketing at MySpace. "We're going from a world of no to a world of yes while protecting the rights of the copyright holder." MySpace is using a digital fingerprinting technology created by Auditude, a company led by a former MTV executive, and will trial...
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The Earth Times Online Newspaper (Free subscription) | 03/11/2008
... a clip, you couldn't do it in a legitimate way. It either was blocked or taken down," said Jeff Berman, president of marketing and sales at MySpace. "This allows us to go from a world of no to a world of yes."
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Global PWD (Free subscription) | 03/11/2008
... indexes billions of seconds of TV and online footage in seconds. “This is a game-changer,” said Jeff Berman, president of sales and marketing at MySpace. “We’re going from a world of no to a world of yes while protecting the rights of the copyright holder.” MTV Networks is allowing only a mix of a handful of current and archived series to be tracked by Auditude, including MTV series...
