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SMX London - SEO & Social Media Marketing

The social media sessions at SMX last year were a packed affair and this year was no exception with the subject proving equally in demand. Jane Copland - SEOMoz Jane told attendees that relevant link bait is not just a good idea these days but a necessity. However with the link bait explosion there were some winners [...]

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So What Should We Be Asking Bloggers?

Posted by Jane Copland Last week at Pubcon in Las Vegas, I took part in a session titled, "5 Bloggers and a Microphone." Since then, we've heard a fair bit of feedback that people were disappointed in the session, mainly because the questions we were asked didn't allow us to impart any good blogging knowledge. As was reported in many different places, one attendee asked an in-depth paid...

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Super Conference Recap Special: FOSM, SMX London and Pubcon Las Vegas

Posted by Jane Copland I always feel the need to reintroduce myself after an extended period away from the blog. I’m Jane and I work here. For the last three weeks, I’ve done a lot of traveling and attended three vastly different conferences in London and Las Vegas. You may have heard of one of them [...] Related posts: How to Get Your Site Optimized for the Mobile Web Posted by...

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Super Conference Recap Special: FOSM, SMX London and Pubcon Las Vegas

Posted by Jane Copland I always feel the need to reintroduce myself after an extended period away from the blog. I'm Jane and I work here. For the last three weeks, I've done a lot of traveling and attended three vastly different conferences in London and Las Vegas. You may have heard of one of them a little more than you'd have liked to . I also don't often know how best to recap...

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October ‘08: Best Search/Marketing Posts

... Dave Naffziger/Brand Verity: The Nuances of Search Engine PPC Trademark Policies Link Building Jane Copland/SEOmoz: Help! My Industry Is Boring And My Imagination Is Hurting Chris Bennett/97th Floor: Little Old School + Little New School Link Building Tips Circa 2007 Paul Teitelman/Search Engine People: Link Building 101: How to Evaluate the Power of Directories Blogs & Blogging Darren/ProBlogger:...

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Help! My Industry Is Boring And My Imagination Is Hurting

Posted by Jane Copland This is an older topic, but one which is still worth discussing: what is the best way to investigate linkbait, viral or other content-based link building efforts in "boring" industries? How best to find out what worked in the past? How best to find out what didn't work? We have a range of tools at our disposal when it comes to content-based link building research....