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OK, maybe the headline is a bit dramatic, but here in the quiet little town of San Antonio (we're only the 9th largest city by population in the U.S.) it's not often that the A-list of Social Media experts come to town. Yesterday, my pal, Kami Watson Huyse organized a pow-wow get together in San Antonio where i had a chance to meet Facebook pal, GeoffLivingston . It's amazing when you...
I'm speaking today at UTSA's Technology Entrepreneurship Boot Camp and look forward to meeting students, teachers and other speakers. In these times of uncertain economic uncertainty, I am absolutely convinced that reduced marketing budgets will lead to smarter thinking in the area of PR and Social Media. GeoffLivingston chimes in on Recession Brass Tacks . Chris Brogan's take: 25 Ways...
Maggie Fox and GeoffLivingston announced on August 27 that the previously-announced acquisition of Livingston Communications by The Social Media Group will not be moving forward. In this brief interview, they address the reasons for calling off the deal and their approach to communicating the decision. Listen to this podcast now: Get this podcast: Download the MP3 file [...]
Today, GeoffLivingston and Maggie Fox called off the acquisition of Livingston Communications by the Social Media Group. From what they said, they did the right thing and they got it right. In the corporate world, I was involved in two mergers, in both instances serving as a support member on the executive transition teams. Besides the numbers, the primary concerns of any merger...
In a previous life I loved to paint with acrylics. I suspect that after the kids get a bit older I will get back to it. But today, while GeoffLivingston spoke to one of my clients, he brought up the analogy of painting in his presentation about bringing blog content to life. I took this and added a few of my own thoughts to release the creativity in blog content. Think in broad brush...
Friend, GeoffLivingston, tagged me in meme to list my all time top ten fave 80s songs. Ah, I loved the 80s! Whenever VH1 features Best of the 80s, it is a must-see! Purple Rain - Prince (1984) Girls Just...
My distinguished competitor, GeoffLivingston suggests that the market for social media services is mature . I disagree. Here are some trends I am noticing - people are using technology in new ways. For example I am now a member of four groups within the LinkedIn community. Before I just had my profile on LinkedIn and didn’t think much about it; but clearly others are forming communities...
... reporters, who switch beats all the time. Reporters are resourceful; bloggers are knowledgeable.” GeoffLivingston agreed : “Bloggers are not media, and should be treated differently. Different goals, readership, rules.” In other words: the question of whether bloggers are media is moot. Bloggers are DIFFERENT from the mainstream media. They are smart, expert, passionate, independent,...
By GeoffLivingstonThe human condition brings inherent fallibility. We often focus our social media marketing discussions on going viral, building a good brand, developing earned media, or delivering return on investment. But what do you do when things go wrong? Let’s be frank. Shit happens. Businesses experience negative events. That’s life. It is inherently human, and not perfect. Some...
"It's a phenomenal promotion vehicle for a company, or a great crisis tool or a great customer service tool," said GeoffLivingston, a public relations strategist and social media expert.Honest Tea Inc. of Bethesda, Md., launched its blog in late 2005 as a way to get close to customers. With a name like Honest Tea, Chief Executive Seth Goldman said, "we're trying to be as open and disclose...
... area as well as New York City and Washington D.C. including well known blogging authors GeoffLivingston, Debbie Weil and search experts like Mike Grehan and Kevin Ryan. The event will coincide with PodCamp Philly. Read more about SearchCamp Philly . September 7-9, 2008 Be the first to see the most innovative, marketing defining new technologies unveiled for the very first time. Attend...
Content summary: PR Week blog contest update; brief discussion of FIR interview with Maggie Fox and GeoffLivingston; discussion of Jason Calacanis’ post about do-it-yourself PR for startup CEOs who should fire their PR agencies; the Media Monitoring Minute from CustomScoop; Dan York’s report and a follow-up discussion about the state of Technorati; the music [...]
