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Sean Cheyney


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4Vote!

6 reasons to fire your ESP

newsletter archive (Free subscription) | 09/11/2009

November 9, 2009 issue Forward this newsletter | Subscribe | View online 6 reasons to fire your ESP By Sean Cheyney Your email service provider plays a key role in the success of your marketing strategy. If you recognize any of these traits in your current ESP, it may be time to kick it to the curb. Options for optimizing your creative on the fly By Chip Hall Online video presents a compelling...

Explore : Blu Ray Player, Computers, iPhone, Twitter
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5 things a CMO should know about brand protection

newsletter archive (Free subscription) | 06/11/2009

November 6, 2009 issue Forward this newsletter | Subscribe | View online 5 things a CMO should know about brand protection By Frederick Felman Taking an active role in protecting your brand online has never been more important for CMOs. Here are five areas you can (and should) address right now. How to build a team that has the "it" factor By Sean Cheyney Tired of endless churn...

Explore : Advertising and Marketing, Broadcasting and Entertainment, News Corp, Publicis, Twitter