3Vote!
Green Car Advisor (Free subscription) | 23/11/2009
... efficient than the 2.4-liter engine in the current Sonata. Hyundai Motor America President and CEO John Krafcik said in a statement that "the introduction of this technology in our most important, highest volume product ... demonstrates our commitment to delivering products that excite and reward Hyundai owners." Hyundai's Theta I-4 engine family is a proprietary design...
7Vote!
eGMCarTech (Free subscription) | 22/10/2009
Hyundai’s CEO John Krafcik said today that it is considering extending its Hyundai Assurance incentive program in the United States. The program, which began in January of this year, allows consumers to return their vehicles if they lose their job. Competitors, including General Motors and Ford, have widely copied the Hyundai Assurance Program, which has helped [...]
3Vote!
Autoblog (Free subscription) | 22/10/2009
Filed under: Marketing/Advertising , Hyundai , Earnings/Financials If you haven't noticed, Hyundai's been on a multifaceted tear lately. Earlier this year, Hyundai came out with its Hyundai Assurance Program , letting customers return their cars if they suffered a loss of employment. CEO John Krafcik confirms that Hyundai Assurance is staying until the end of 2009, and its future beyond...
3Vote!
Leftlane (Free subscription) | 22/10/2009
10/22/2009, 12:18 PMBy Drew Johnson’s “Hyundai Assurance Program” has proven to be a smash success — allowing for customers to return a car if the suddenly lose their income — prompting the Korean automaker to consider an extension of the program. Following Hyundai’s launch of the Assurance Program, automakers such as General Motors and launched variations of their own.Hyundai North America...
