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Advertising & marketing made easy (Free subscription) | yesterday
Ikea - Facebook Tag - (2009) 1:35 (Sweden) Ikea Malmö moved from their old boring building in the outskirts to a shiny new one near the Svågertorp train station. The new Ikea is much larger, recycles everything, and uses only green electricity to boot in order to become the first Ikea with the smallest carbon footprint. In order to attract people to Ikea,...
Elemental Home (Free subscription) | yesterday
Yes, today we were back at IKEA. So at home, Jennifer painted, and I assembled furniture. I'm getting very good at it now. And Jennifer has really gotten better at painting. She did the walls, and did the trim too. All she asked me to do was find the thin spots. So now the sitting room is essentially done, needing only some sort of window treatment. So, hopefully pictures of that soon.
a small stone (Free subscription) | yesterday
in teeming IKEA, I realise with relief how many things I don't need
Wadds' PR blog (Free subscription) | 27/11/2009
IKEA uses phototagging to promote the opening of a new store by word-of-mouth on Facebook.
Freemania (Free subscription) | yesterday
I’ve not been posting much lately, and what I have been putting up has mostly been short ‘ooh, look at that’-type stuff. This will carry on for a while; I finally moved into my new flat this week and I’m currently wrestling with the many things that still need sorting out. No internet yet, but luckily the block reception area has WiFi for residents. I just wanted to brag about...
Envap.com: Never stop improving (Free subscription) | 27/11/2009
How Ikea promoted its store on Facebook...
fork handles (Free subscription) | 28/11/2009
Some things in life leave you flabbergasted. Spurs sticking nine past Wigan, the continued popularity of I'm A Celebrity , the existence of a massive Waitrose in Bromley, that kind of thing. However, today my flabber was gasted in the best of ways, at that bastion of Saturday-morning male despair known as... ...IKEA. We went (early) to look at some options for a wardrobe; as I'm sure you are...
The Local (Free subscription) | 28/11/2009
Inter Ikea Centre Group, (IICG) a sister company of the Swedish furniture retailer, has announced plans to build two new shopping centres in China, an investment worth $1,2 billion.
liainlife (Free subscription) | 27/11/2009
Does it remind you of the "burger king sacrifice your friend for a burger"campaign? Awesome promo that let's users win stuff by tagging photos of IKEA rooms on Facebook.
Efinditnow (Free subscription) | 25/11/2009
Free Breakfast at IKEA Free breakfast at Ikea Nov. 27th – 29th until 10:30 a.m. Offer not valid at IKEA Hicksville, IKEA Houston and IKEA Direct. Free Breakfast at IKEA By admin
aRCe (Free subscription) | 26/11/2009
Ikea have come up with a clever way to advertise their new line of products. Their exploiting the social site Facebook using its "tag function" (which usually allows users to find pictures of themselves). Watch the video for more info.
Seattle Times (Free subscription) | 27/11/2009
Ikea serves up free breakfast Nov. 27-29. A free Dec. 5 party at icon Grill includes cookie-decorating for the kids and complimentary appetizers for adults. Dinner's on the house at Grand Cru Wine Bar in Bellevue. Free frappés at participating Western Washington McDonald's through Dec. 7. Seattle Times Freeloader: When cheap isn't cheap enough.
Spanglemonkey (Free subscription) | 28/11/2009
IKEA wasn't so bad because I knew exactly what I wanted and how to get it. It was totally crowded but as a single human being I was able to dodge and bolt through traffic. Then I almost got creamed...
LEADSExplorer (Free subscription) | 27/11/2009
IKEA is a company that dares to experiment with Social Media Marketing: they took a walk on the wild side with social media marketing during the autumn of 2009: Platform used: Facebook Attributes: pictures – images and pictures help to engage people Engagement: contest – the first person that tagged the picture won Their friends noticed the win [...]
Sue Anstiss (Free subscription) | 26/11/2009
Absolutely loved the simplicity and effectiveness of IKEA's new Facebook campaign which uses one of the key features of Facebook - tagging photos. For the opening of its new store in Malmo IKEA decided to reach their audience via Facebook. An account was created for the IKEA store manager and showroom images were uploaded to his Facebook photo album . Using the free tagging feature...
