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eGMCarTech (Free subscription) | 10/11/2009
“Now finance or lease any new Hyundai, and if you lose your income in the next year, you can return it with no impact on your credit.”- That was the voice over for Hyundai’s commercial during last year’s Superbowl. The company also ran nine ads during the Academy Awards to launch the Genesis. [...]
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Leftlane (Free subscription) | 22/10/2009
Hyundai’s “Hyundai Assurance Program” has proven to be a smash success — allowing for customers to return a car if the suddenly lose their income — prompting the Korean automaker to consider an extension of the program. Following Hyundai’s launch of the Assurance Program, automakers such as General Motors and Ford launched variations...
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Autoblog (Free subscription) | 22/10/2009
Filed under: Marketing/Advertising , Hyundai , Earnings/Financials If you haven't noticed, Hyundai's been on a multifaceted tear lately. Earlier this year, Hyundai came out with its Hyundai Assurance Program , letting customers return their cars if they suffered a loss of employment. CEO John Krafcik confirms that Hyundai Assurance is staying until...
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eGMCarTech (Free subscription) | 22/10/2009
Hyundai’s CEO John Krafcik said today that it is considering extending its Hyundai Assurance incentive program in the United States. The program, which began in January of this year, allows consumers to return their vehicles if they lose their job. Competitors, including General Motors and Ford, have widely copied the Hyundai Assurance Program, which has helped...
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Rocky Mount Telegram - Business (Free subscription) | 23/10/2009
NEW YORK — Hyundai Motor Co. may extend through next year its popular "Hyundai Assurance" prog...
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The Car Connection (Free subscription) | 22/10/2009
Hyundai's Assurance Program has been a big hit with consumers and a big boost to Hyundai's bottom line. The program -- which allows buyers who lose their jobs to return Hyundai vehicles -- was the first such program out of the gate, and it has contributed to the astounding 20% sales increase Hyundai has racked up over the first three quarters ..
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Daily Advance - Business (Free subscription) | 22/10/2009
NEW YORK — Hyundai Motor Co. may extend through next year its popular "Hyundai Assurance" prog...
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Miami Herald (Free subscription) | 21/10/2009
Hyundai says it may extend a popular program that gives customers who lose their jobs the opportunity to return their car free of charge.
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ABC News (Free subscription) | 21/10/2009
Hyundai may extend popular 'Assurance' vehicle refund program into 2010
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San Fransisco Chronicle (Free subscription) | 21/10/2009
Hyundai says it may extend a popular program that gives customers who lose their jobs the opportunity to return their car free of charge. A company spokesman says the "Hyundai Assurance" program, which was set to expire at the end of the year, has been such a... Sponsored Topics: Hyundai Assurance - United States - Hyundai - Autos - Recreation
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Seattle Post-Intelligencer (Free subscription) | 21/10/2009
NEW YORK -- Hyundai says it may extend a popular program that gives customers who lose their jobs the opportunity to return their car free of charge.
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Star Tribune (Free subscription) | 21/10/2009
NEW YORK - Hyundai Motor Co. may extend through next year its popular "Hyundai Assurance" program, which allows customers who lose their job the opportunity to return their vehicle for a refund, a company spokesman said Wednesday.The Seoul, South Korea-based automaker has credited the program with boosting its U.S. sales and market share. Several other car manufacturers have rolled...