Calorie-Count.com Forums (Free subscription) | 07/10/2008
The old time and probably the most well known fitness guru. Do you guys find him inspirational? Funny? Annoying? A good motivator? etc. I've seen him in the new yoplait commercial where the girls talk about different dessert foods but are really talking about yogurt and he's all exercising...
celluloid blonde (Free subscription) | 02/10/2008
So Yoplait runs this ad — Send in a Yoplait container top and Yoplait will donate ten cents to breast cancer research for every lid top sent in. This sounds all smart and caring of the Yoplait folks till you do the math there. A stamp is forty-two cents. So just sending in that lid you [...]
Well Fed Network (Free subscription) | 30/09/2008
Posted by Scott Anderson on Fit Fare Even though it seemed like an eternity to get to me, the three flavors arrived on my doorstep via a very curious delivery person. Needless to say, I told her is was just yogurt and the James Bond like look quickly faded from her eyes. I opened the package and [...]
PR News Wire (Free subscription) | 25/09/2008
"Think Before You Pink" campaign warns of "pinkwashing". SAN FRANCISCO, Sept. 25 /PRNewswire-USNewswire/ -- Breast Cancer Action - the respected watchdog of the breast cancer movement - announced the rollout of its 2008 "Think Before You Pink" campaign. The annual consumer education campaign offers tips and tools for thinking critically about breast cancer cause-marketing. () This year's campaign...
The Industry Standard (Free subscription) | 22/09/2008
Cheerios and Betty Crocker maker General Mills Inc. holds its annual meeting Monday, giving investors a chance to see how the company plans to keep profits up amid high input costs and a slumping U.S. economy. Last week the Golden Valley, Minn.-based company, also known for Yoplait Yogurt and Pillsbury products, reported that revenue rose 14 percent in the first quarter but it wasn't enough to stave...
Adland (Free subscription) | 19/09/2008
OMG It's Richard Simmons again! I still don't understand why you want to eat 110 calrories of "healthy" yoghurt that tastes like cheesecake. I guess I am not a woman. Patrick Sherman of Anonymous Content directed this :30 spot for General Mills' Yoplait brand yogurt via Saatchi & Saatchi. read more
Diet Blog (Free subscription) | 18/09/2008
Big food manufacturer General Mills is experiencing considerable growth in some product lines: Baking products unit grew 25% on strong sales of Betty Crocker dessert mixes and Gold Medal flour. Yoplait's sales were up 19% and the snacks division rose 14% on strong sales of Nature Valley and Fiber One snack products. Cereal and soup sales also grew by 10%...
FitSugar (Free subscription) | 17/09/2008
I love yogurt and am fascinated by functional foods . Now I know probiotics might be trendy, but this healthy bacteria seems to benefit many people with digestive issues. I was curious to try Yo-Plus by Yoplait ($3.50 / 4 pack). No only does it contain Yoplait's Optibalance bacteria mixture, this yogurt has added fiber in the form of inulin as well as vitamins A and D. Yoplait claims that the added...
PR News Wire (Free subscription) | 09/09/2008
Yoplait Presents Concert Featuring Music Icon and Breast Cancer Survivor Sheryl Crow MINNEAPOLIS, Sept. 9 /PRNewswire/ -- This year marks the milestone 10th anniversary of Save Lids to Save Lives(R), Yoplait(R)'s signature pink lid program, which calls for men and women to take action to raise awareness and funds for breast cancer. To date, Yoplait has donated more than $19 million to the breast...
Taste Like Crazy (Free subscription) | 04/09/2008
Cara LOVES yogurt. Not just a little bit. Cara loves yogurt like a junky loves his next fix. She’s become just a tad bit independent in her old age and has started insisting that she feed herself the yogurt. Since she was eating the adult Yoplait that I eat, the stuff would always end up more [...]
House of Eratosthenes (Free subscription) | 25/08/2008
Inspired by a comment made about the Wives Scolding Husbands post, I went out searching for a certain Yoplait commercial and landed on this great site, commercialsihate.com. I’ll let them speak for themselves about the “Stupid Husband” genre of commercials. I know why they do it. They do it because the woman is the consumer of the [...]
Printable Coupons (Free subscription) | 11/08/2008
Pillsbury Coupons ( New Coupons Added - August-31 ) Print manufacturer grocery coupons for pillsbury foods and products : - Totino’s Rolls Snacks - Pillsbury Toaster Strudel - Pillsbury Refrigerated Cookie Dough - Crescent Dinner Rolls & bread - Yoplait Fiber One - Romano's Macaroni Grill - Progresso soups - Betty Crocker Fruit Flavored Shapes - Raisin Nut Bran, Honey Nut Clusters, Cheerios...
PR News Wire (Free subscription) | 21/07/2008
Indulgent, Cake-Inspired Flavors -- Strawberry Shortcake, Raspberry Cheesecake and Pineapple Upside-Down Cake -- Debut to Tame That Sweet Tooth with Guilt-Free Yogurt Options MINNEAPOLIS, July 21 /PRNewswire/ -- Yoplait(R) Light grants three wishes to dessert lovers this summer by introducing new great tasting yogurts that deliver sweet cake flavors with a better-for-you, fat-free bonus. Classic...
The Consumerist (Free subscription) | 01/07/2008
Where did those two ounces of yogurt go? The dreaded grocery shrink ray has blasted them to oblivion, my friends. Not even store brands are safe. Josh says: Publix did a great job not making it... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
Tom Fishburne (Free subscription) | 22/06/2008
I think that cause marketing, when done right, can be extremely positive. I once worked on Yoplait and saw first-hand how powerful their “save lids to save lives” campaign with the Susan G. Komen foundation was in raising awareness and...
