See the Volvo XC60 SUV. It appears prominently in The Twilight Saga: New Moon, because Edward Cullen drives it to his high school. According to the ad , "There's more to life than a Volvo, that's why you drive one," especially if you are a vampire. This is Bella Swan. Bella has a hard time in New Moon , because her two boyfriends dump her repeatedly due to their various monster agendas. This...
Filed under: News Hot off the press, the all-around vehicle safety watchdog, the Insurance Institute for Highway Safety (IIHS), has just released their awards for safe cars to 19 passenger cars and 8 SUVs for the 2010 model year. Each year IIHS recognizes vehicles that perform with flying colors when tested for protecting folks in front, rear, side and rollover crashes. This year, IIHS has rolled...
U.S. Insurance Institute for Highway Safety, among the safest cars of 2010 model was determined. IIHS a statement by the large small and medium-concept safest cars as follows: Wide Automobiles: Buick LaCrosse Ford Taurus Lincoln MKS Volvo S80 Medium Vehicles: Audi A3 Chevrolet Malibu (after the production vehicles in October 2009) Chrysler Sebring (4 door and ESC optional) Dodge Avenger Mercedes C...
The Insurance Institute for Highway Safety (IIHS) has released a much shorter list of Top Safety Picks for 2010 than in previous years, just 27 models, compared with 94 models in 2009. The Institute has tightened the criteria it uses to name Top Safety Picks for 2010 with the addition of rollover protection, leaving out many vehicles that previously made the list. To receive a Top Safety Pick designation...
Safety tests showed the driver's seat belt in the Volvo XC60 detached from the point to the left of the driver's hip at which the belt is anchored to the vehicle
Hopefully these will make a little more sense than Volvo's "New Moon" promotion touting the new Volvo XC60 as THE car for dead people. Burger King's got a new interactive TV ad that lets you click through to answer a...
Volvo XC60 | New Volvo XC60 | Volvo XC60 Wallpaper | 2009 XC60 Model | United Kingdom Models Volvo XC60| American Models Volvo XC60 | SUV Produced Volvo The Volvo XC60 is a compact crossover SUV produced by Volvo. The XC60 concept was a preview of the production XC60. It includes a glass roof and a [...] New Volvo XC60 Pictures Images Photos Wallpaper is a post from: AumTrails - Explore Deep!
Volvo Xc60 Fan Ranking: Wagons and crossovers accounted for almost half of Volvo’s sales in the U.S. last year, so it comes as little surprise the carmaker will be adding even more of these models to its lineup in the near future. With the all-new XC60 crossover set to make its debut in Geneva [...] Fan Ranking Volvo Xc60 is a post from: AumTrails - Explore Deep!
The condition of the economy is not so good right now and everyone is looking for green solutions , low fuel consumption, hybrid cars etc. It seems Volvo doesn’t think that matters much, and have launched their new XC60 SUV. With the 5-seater, two-row SUV , Volvo is poised to increase its presence in the [...]
Volvo Xc60 Fan Ranking: Wagons and crossovers accounted for almost half of Volvo’s sales in the U.S. last year, so it comes as little surprise the carmaker will be adding even more of these models to its lineup in the near future. With the all-new XC60 crossover set to make its debut in Geneva next [...]
Volvo xc60 is sexy and luxurious, but the drivetrain needs improvement. Volvo xc60 is the swedish manufacturer's latest entry. Seating five, the xc60 competes in the growing small luxury crossover segment. Volvo xc60 is also quite the looker. Its good looks are topped by its spacious interior and superior comfort offerings. The volvo xc60 is competing in one of the fastest growing segments in the world...
If you have a wife/daughter/girlfriend/sister, you're likely incredibly annoyed by their obsession with the Twilight Saga movies and their lame sparkle vampires. Now, Volvo wants to use this schlocky tween vamp romance to sell you a car. Gag. Having been forced to watch the original Twilight movie I can relate the plot to you very quickly: A high school girl with greasy hair falls in love with a 100-year-old,...
Volvo has been playing at product placement and has got the Volvo XC60 to play a starring role in the teen vampire flick New Moon. Product placement can work with cars in big films. Just look at what the original James Bond films did for Aston Martin, from the DB5 in Goldfinger to the DBS in [...] News from: Cars UK | UK Car News Volvo XC60 – Star of New Moon
Filed under: Marketing/Advertising , Crossover , Volvo Click above to watch the video after the jump Paying for product placement for big-screen movies can be a pretty risky business. If the movie is a flop, doing so could be a big-time waste of ad dollars that could have been better spent elsewhere. But if the movie turns out to be a global blockbuster, it can look like a very wise move, indeed....
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