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The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture

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  1. 2. The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture
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  3. 4. The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture

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John Battelle



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3Vote!

Web 2 Summit: Sergey Brin On What Keeps Him Up At Night, A Google Phone, And Chrome For Mac

Google co-founder Sergey Brin made a surprise appearance at the Web 2.0 Summit in San Francisco today. He spoke briefly with John Battelle. Below find the Q&A (paraphrased): JB: So you got to chat with Tim Armstrong. Do you miss him? SB: Oh yeah it’s great to see him here. We miss him a lot. But it’s great for AOL to have a leader like him. JB: So yesterday the Twitter deal, how did...

3Vote!

In Search of Usefulness

Originally published in MediaPost's Search Insider , October 29, 2009. A few years ago, I interviewed usability expert Jakob Nielsen about where search might go in the future. He shared an interesting insight: " I think there is a tendency now for a lot of not very useful results to be dredged up that happen to be very popular, like Wikipedia and various blogs. They're not going to be very useful...

3Vote!

a billion dollars, one nickel at a time

Now we know newspapers are in trouble. Ad revenues are declining, readership is dwindling and they are gradually being left behind as a trust source of unbiased reporting (not to mention the debts they have from bad investment decisions made less than a decade back, when they didn't read the writing on their ' Facebook ' walls*). So forget them making serious money quickly again, in fact... forget...

3Vote!

Thanks Battelle, I Feel Better Now

This being a week of overwork for many of us, this "kick the week off" post for Monday didn't happen until Tuesday. And now, there is no way (at least not yet) that I feel like posting about something serious (such as a review of Avinash Kaushik's new book, which definitely deserves a post). To start the week off with a chuckle (or to start what's left of it off) might make more sense. I...

3Vote!

Evan Williams on the Past, Present, and Future of Twitter

I recently attended the Web 2.0 Summit in San Francisco hosted by Tim O’Reilly, John Battelle, and TechWeb. One of the highlights of the conference was a discussion between Twitter co-founder Evan Williams and FM Media’s John Battelle. It was a revealing and enlightening examination of the rise, state, and future of a social network that [...]

3Vote!

Murdoch’s Google Gambit

By Eric Etheridge NYT On Sunday, the day before the 20th anniversary of fall of the Berlin Wall, Rupert Murdoch appeared in an interview on Sky News in Australia, and promised to erect pay walls around all his company’s Web sites and then block Google from searching and linking to them. This is not the first shot across the Internet’s bow that Murdoch has fired, and a few old hands are...

3Vote!

The Geekdom of Google - BusinessWeek

Useful review of the latest book about Google In just the past four years, Google ( GOOG ) has been profiled in no fewer than six books, from John Battelle's seminal 2005 The Search to Jeff Jarvis' What Would Google Do? earlier this year to former BusinessWeek correspondent Richard L. Brandt's Inside Larry & Sergey's Brain in late September. Thanks to Ken Auletta's high profile as media columnist...

3Vote!

Googled

Googled By KEN AULETTA Reviewed by Andrew Keen Do we really need another book about Google? First there was John Battelle’s intelligent The Search, then the entertaining if hagiographical The Google Story by David Vise and Mark Malseed, then New...

3Vote!

Former HP CEO Carly Fiorina to Run for U.S. Senate

Carly Fiorina, former chief executive at Hewlett-Packard from 1999 to 2005, is expected to announce this morning her candidacy for the U.S. Senate in California. She’ll be gunning for the Republican nomination against Assemblyman Chuck DeVore, and if successful would go up against Democratic incumbent Barbara Boxer as she seeks a fourth Senate term. She goes into detail about her reasons for...

3Vote!

Time Inc. Layoffs Coming Tomorrow, 400-500 To Be Let Go

Expect to hear more about this tomorrow morning when Time Warner reports earnings: Stephanie Clifford at the NYT : Layoffs have begun at Time Inc. Approximately 15 to 20 sales and marketing employees were dismissed from Time Inc.’s news group tonight, largely from Sports Illustrated, according to a Time Inc. executive who asked not to be named as the company had not given authorization to discuss...

3Vote!

Sigma Group’s Fuel For Thought Series with Battelle and Spande

If you’re available and in the area, be sure to check out Sigma Group’s Fuel for Thought event this Thursday, November 5 at the The Hilton in Parsippany, NJ. It sounds like a great event wioth some very timely, thought-proviking content. And, guess who else is there? Our own John Battelle is keynoting and Pete Spande

3Vote!

Tech Republic: Directory: 100 technology experts on Twitter

So here is the list, which is not ranked 1-100 but simply listed in alphabetical order. If there are others you think should be added to the list, make a note in the comments. Chris Anderson ( @chr1sa ) Editor in Chief of Wired and author of The Long Tail Michael Arrington ( @techcrunch ) Founder of TechCrunch John Battelle ( @johnbattelle ) Author and pundit on Google and Internet search Veronica...

3Vote!

Video: A Conversation with Google’s Sergey Brin

Interesting comments on facebook & twitter… Introduction (via Fora.Tv) Google co-founder Sergey Brin makes a surprise appearance at the Web 2.0 summit to talk with John Battelle about the future of the company. They discuss Google’s current projects like Android and Chrome, as well as the competition they face from sites like Facebook and Bing. Background (Via Fora.TV) Sergey [...]...

3Vote!

Video: A Conversation with Comcast CEO Brian Roberts -Opportunities Of A Faster Internet

Ceo of Comcast explores the new possibilities opening up due to ever faster internet connections… Introduction (Via Fora.Tv) Brian L. Roberts, Chairman and CEO of Comcast Corporation, talks with John Battelle about TV, internet, and the future of communication. They explore the new possibilities that are opening up as internet connections grow ever faster, as well as [...]

3Vote!

Armstrong: IYP ‘More Important, Not Less;’ Hyperlocal ‘Patch’ Spreads

AOL CEO Tim Armstong, interviewed by John Battelle at Web 2.0 in San Francisco, gave a thumbs up to the future of the Yellow Pages – at least, the Internet Yellow Pages. Noting that the Internet YP business is largely synonymous with small business marketing, Armstrong said that IYP “looks like early search. People haven’t [...]