weBranding (Free subscription) | yesterday
Advertising Agency: TBWA\Chiat\Day Los Angeles, USA Global Director of Media Arts: Lee Clow Chief Creative Officer: Rob Schwartz Executive Creative Director: Patrick O’Neill Creative Director: Olivier Rabenschlag Associate Creative Directors: Becca Morton, Gage Clegg Art Directors: Scott Brown, Clemente Bornacelli Copywriter: Christine Call
Mastercom (Free subscription) | yesterday
In this video a nasty gas pump is stealing the money of the car users. Advertiser: Michelin Agency: TBWA Chiat Day, New York Chairman & CCO: Mark Figliulo ACD/Art Director: Anthony DeCarolis ACD/Copywriter: Erik Fahrenkopf Executive Producer Media Arts: Matt Bijarchi Director of Broadcast [...]
AdPulp (Free subscription) | 19/11/2009
Designers Don't Read by Austin Howe began as a series of weekly essays sent every Monday morning to top graphic designers. It's now a 208-page book from one of Portland's more well known "mad men." Howe and Mike Doherty launched the hybrid advertising agency AKA Advertising and Sass (where I showed my book to Doug Lowell in 1995). After selling the agency, Howe spent the next 8 years freelancing...
Make the logo bigger. (Free subscription) | 18/11/2009
The next step in reality programming crossed with branded entertainment? REPLAY from Gatorade and TBWA\Chiat\Day. It’s a new take on Joes vs. Joes as they replay history 15 years after the fact. (A throwback idea to Kurt Russell and Robin Williams 25 years ago in Best of Times . Yeah, no, it is.*) This first show, it’s the Easton Area Red Rovers vs. the Phillipsburg Stateliners trying for...
Duncan's TV Ad Land (Free subscription) | 18/11/2009
Adidas International presents the challenge to “create your own Adicolor” with a set of print advertisements from Spain. Credits The Adicolor campaign was developed at TBWA Barcelona by executive creative directors Ramon Sala, Miquel Sales, Fer Garcia, creatives Jordi Rins and Albert Calsina and photographer Ramon Serrano. © 2009 The Inspiration Room © 2009 The Inspiration Room...
contemporary art news (Free subscription) | 14/11/2009
Having obtained MFA in Applied Art & Graphic Design in 1993 from the Faculty of Fine Arts, M S University of Baroda and a bachelors degree from B.K.College of Art and Crafts, Bhubaneswar, Odisha , Prof. Paresh Choudhury began his professional career with Archie’s and Indian Express as a graphic designer in Delhi. His creative hunger soon pushed him into the mad-ad world. From Visualiser to...
Rick Lamb (Free subscription) | 12/11/2009
Here's a great piece of promotion for Bic pens from TBWA Uruguay. It's an issue of Freeway magazine hand-drawn in Bic pens. Bic pens can't be the easiest thing to promote creatively, but this is beautiful. I believe, however, it may feature adjacent to the word 'painstaking' in the dictionary. This is the second piece of work I've seen from South America recently that I have really liked, after the...
PR News Wire (Free subscription) | 12/11/2009
NEW YORK, Nov. 12 /PRNewswire-FirstCall/ -- TBWA Worldwide today announced the appointment of Gary Wenzel as President, TBWA\WorldHealth. Wenzel was previously Chief Operating Officer of TBWA\Hakuhodo in Tokyo. He will be based in New York, and report to Tom Carroll, President & CEO, TBWA Worldwide. TBWA\WorldHealth New York also announced today the appointment of Steve Pashkoff as Executive Creative...
PSFK (Free subscription) | 11/11/2009
TBWA Uruguay recently produced an issue of Freeway Magazine in which all the pages were redone using only BIC Pens.
Veg.itecture (Free subscription) | 11/11/2009
:: image via Streamline Enterprises Via Chris Bruntlett: "Our company, Streamline Enterprises ( www.agreenroof.ca ), recently installed a very exciting and high-profil e project at the foot of the new Canada Line in Vancouver. A joint venture between Gossamer Threads, TBWA\Vancouver, and Deecorp Properties, the rooftop patio includes both a Green Roof and Living Wall. To be utilized by employees...
Iphone Updates (Free subscription) | 09/11/2009
Filed under: Hardware, Cult of Mac, iMac, Steve Jobs, Apple History This is a cool interview over at Cult of Mac — you’ve heard of Steve Jobs of course, you know who Jonathan Ive is, you might have heard of Rob Janoff, but do you know Ken Segall’s name? He’s a former creative director from TBWA\Chiat\Day, [...]
MacBlender (Free subscription) | 07/11/2009
Lee Clow stepped down as the chief creative officer of TBWA/Media Arts Lab, Ad Age reports. Clow and TBWA/Media Arts were responsible for many of Apple’s most popular advertisements. So, while he’s probably not a household name with the Apple faithful like Steve Jobs, or even Jonathan Ive, Clow left an indelible stamp on the company. From [...]
PR News Wire (Free subscription) | 06/11/2009
BEIJING, Nov. 6 /PRNewswire-FirstCall/ -- Omnicom Group's (NYSE: OMC) BBDO, DDB and TBWA won accolades for their outstanding work in China, garnering top honors at the various award shows held during the recent China International Advertising Festival in Nanning, China.
accidental thinking (Free subscription) | 06/11/2009
This is a great idea. The story is written in Spanish but all you need to know is this: Bic Pens asked its agency, Cámara/TBWA in Uruguay, to create an ad for one of the most popular young magazines in the country, Freeway. The agency decided that instead of an ad, they wanted to rewrite the entire magazine with the brand pen. And they did it. The idea won an award for innovation in Media at...
accidental thinking (Free subscription) | 06/11/2009
For the third year in a row TBWA Vancouver won the Best of Show - and a Gold - at the 2009 Lotus Awards in Vancouver. This time, they did it with their bizarre campaign for the Vancouver International Film Festival: an open mind is advised. The spots here are called "sexuality" (above) and "Disturbing" (below), and are just two of the three ads created by the agency to promote...
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